← Building with AI

Automated video creation workflow for creators

An engine that produces faceless long-form explainer videos, 8 minutes and up, with a recurring mascot. One control panel, gated steps, and a render built in code.

A long-form video normally takes a crew: research, script, art, voice, edit and packaging. I wanted to see how much of that one person and a set of AI tools could carry, without losing a consistent look.

The result is a series engine. It works for any channel. The pilot is a finance channel, Mr Market Mood.

The video production lineA topic passes hook and retention gates, then becomes a script and beats. Beats drive still images from Gemini, voice from ElevenLabs and optional b-roll from fal.ai. Music is added, Remotion renders the video, the title and thumbnail are scored, and the video is uploaded. A control panel and a visual constitution steer every still image.TopicHook + retentiongatesScriptBeatsStillsGeminiVoiceElevenLabsB-rollfal.aiMusicRenderRemotionTitle + thumbnailscoredUploadControl panelmodels.envVisual constitutionvisual-system.jsonpass

Three ideas hold it together.

  • One control panel. One settings file picks the series, the models and the voice. A new channel means a new settings file, not a new pipeline.
  • A visual constitution. The mascot is locked. The visual rules live in a machine-readable file. One prompt-builder assembles every image prompt, so guards fire by tag and colour carries meaning. The look stays the same across hundreds of frames.
  • Gates before spend. A topic must pass a demand check and a hook gate before any image or voice is generated.

The production line:

  1. Topic, from my content research engine
  2. Hook gate and retention check
  3. Script, then beats
  4. Still images, generated with Gemini
  5. Voice, with ElevenLabs
  6. Optional b-roll, with fal.ai
  7. Music
  8. Render, in Remotion
  9. Title and thumbnail scoring
  10. Upload

Why long-form: a video of 8 minutes or more can carry mid-roll ad slots. That is the main revenue lever.

The growth rules are simple. Study outliers before choosing a topic. Commit only when demand beats supply. Make the title and thumbnail ask one connected question.